Foundation Packages
Two clear entry points for new clients. Both start with our 3-hour Foundation Workshop, then diverge into Brand or Product execution.
Back to HomeChoose Your Foundation
Every new client begins with the same Foundation Workshop (3 hours) to align on goals and strategy. Then we diverge into your chosen track.
Branding Foundations Sprint
Your brand foundation in 2 weeks
Dynamically calculated from deliverables
Perfect for new clients starting their brand journey. Begin with our Foundation Workshop to align on goals and strategy, then we'll deliver a complete brand identity system including logo, typography, colors, and comprehensive guidelines.
- ✓Foundation Workshop (3 hours)• Align on goals and define the core problem • Clarify target audience and key use cases • Define constraints (timeline, budget, resources) • Establish sprint direction and priorities • Set clear expectations and success criteria • Provide strategic groundwork for execution phase
- ✓Typography Scale + Wordmark Logo• Custom wordmark logo design (3 concepts, 2 revisions) • Typography scale with 6 weights • Font pairing recommendations • Brand usage guidelines PDF • Logo files in all formats (SVG, PNG, JPG)
- ✓Brand Style Guide• Color palette (primary, secondary, neutrals) • Typography system and hierarchy • Logo usage guidelines • Spacing and layout principles • Voice and tone guidelines • Do's and don'ts examples • 15-20 page style guide PDF
Product Foundations Sprint
Validate and launch in 2 weeks
Dynamically calculated from deliverables
Perfect for new clients launching a product or feature. Start with our Foundation Workshop to validate direction and priorities, then we'll build a high-converting landing page and interactive prototype to test with users.
- ✓Foundation Workshop (3 hours)• Align on goals and define the core problem • Clarify target audience and key use cases • Define constraints (timeline, budget, resources) • Establish sprint direction and priorities • Set clear expectations and success criteria • Provide strategic groundwork for execution phase
- ✓Landing Page (Marketing)• Single-page responsive design • Hero, features, testimonials, CTA sections • Contact form integration • SEO optimization • Analytics setup (Google Analytics) • Deployed to Vercel/Netlify • Mobile + desktop optimized
- ✓Prototype - Level 1 (Basic)• Static prototype using HTML/CSS/vanilla JS • 5-10 screens • Basic click-through interactivity • Mobile responsive design • No backend integration • Deployed to Vercel/Netlify
Investor Deck Extend Sprint
Investor story + deck in 10 working days
Dynamically calculated from deliverables
For returning brand clients who need an investor-ready story fast. We realign in a Mini Foundation Workshop, then ship a full deck polish plus supporting assets so you can run your fundraise with confidence.
- ✓Mini Foundation Workshop (1 hour)• Confirm the current problem or opportunity • Lock in deliverables and complexity points • Define sprint success criteria • Update sprint brief with latest context • Quick alignment for recurring clients
- ✓Pitch Deck Template (Branded)• 12 branded slide templates: - Cover, Problem, Solution, Market - Product, Business Model, Traction - Team, Competition, Financials - Ask, Contact • Master slide layouts in Figma • Brand colors and typography applied • Icon set and image placeholders • Export-ready for Google Slides/PowerPoint
- ✓Executive Summary One-Pager• Compresses problem, solution, traction, and ask into one page • Highlights top metrics, market sizing, and business model • Includes CTA section plus contact + investor relations info • Delivered in Figma with export-ready PDF + Google Doc
- ✓Investor Metrics + FAQ Addendum• 3-4 data slides covering KPIs, financial model, and roadmap • 8-10 concise FAQ responses aligned with your deck story • Highlight cards for GTM, hiring, and fundraising plan • Delivered as Figma slides + Google Slides export
Launch Landing Page Extend Sprint
Coming soon page + hype kit
Dynamically calculated from deliverables
Need a quick hype cycle or coming soon moment? This extend sprint gives you a single-scroll launch page, automated waitlist, and ready-to-post announcements so you can start collecting demand immediately.
- ✓Mini Foundation Workshop (1 hour)• Confirm the current problem or opportunity • Lock in deliverables and complexity points • Define sprint success criteria • Update sprint brief with latest context • Quick alignment for recurring clients
- ✓Coming Soon Landing Page• Hero, teaser copy, feature highlights, and social proof • Responsive Next.js + Tailwind build deployed to Vercel • Email capture form with validation + success state • Basic SEO + analytics (GA4) wired in • Includes branded imagery or abstract art direction
- ✓Email Waitlist Automation• Connects landing page form to ConvertKit/Mailchimp/Loops • Sets up double opt-in, confirmation, and welcome emails • Includes segment tags + simple broadcast template • Provides loom walkthrough + documentation
- ✓Launch Announcement Toolkit• 3 announcement posts (LinkedIn, X/Twitter, newsletter blurb) • 3 lightweight graphics sized for major platforms • Messaging matrix covering CTA variants + positioning angles • Editable Figma + doc templates
Browser MVP Prototype Extend Sprint
Clickable MVP + handoff plan
Dynamically calculated from deliverables
Turn a validated idea into a browser-based MVP prototype. We create interactive flows, capture implementation notes, and set you up with a test plan so you can validate the concept within days.
- ✓Mini Foundation Workshop (1 hour)• Confirm the current problem or opportunity • Lock in deliverables and complexity points • Define sprint success criteria • Update sprint brief with latest context • Quick alignment for recurring clients
- ✓Prototype - Level 2 (Interactive)• React + Tailwind CSS • 10-20 screens with routing • State management (Context/Zustand) • Mock data and APIs • Form validations • Responsive design (mobile + desktop) • Deployed to Vercel
- ✓Interaction Spec & Build Plan• Click-by-click notes layered on top of the prototype • Captures empty/error/loading states and motion cues • Defines technical considerations + component re-use plan • Includes prioritized build backlog (Now/Next/Later)
- ✓Usability Test Script & Plan• Moderator guide with intro, tasks, and probing questions • Participant screener criteria + outreach template • Observation grid + insights capture doc • Loom walkthrough on how to run the sessions
Prototype Iteration Extend Sprint
Refine flows + ship the update
Dynamically calculated from deliverables
Add depth to your existing prototype or refine a new feature based on feedback. We integrate prioritized notes, up-level the UX, and ship polished release notes so your team knows exactly what changed.
- ✓Mini Foundation Workshop (1 hour)• Confirm the current problem or opportunity • Lock in deliverables and complexity points • Define sprint success criteria • Update sprint brief with latest context • Quick alignment for recurring clients
- ✓Prototype Feedback Integration• Synthesizes feedback themes and prioritizes updates • Updates flows, content, and components inside the prototype • Re-validates UX with spot checks across devices • Ships change log so everyone knows what moved
- ✓Feature Flow Refinement• Maps edge cases for the new or refined feature • Designs high-fidelity screens + micro-interactions • Updates design system tokens/components as needed • Packages assets for handoff (Figma components + exports)
- ✓Release Notes & Loom Demo• 3-4 minute Loom demo highlighting key updates • Written release notes with before/after visuals • Embed-ready summary for Notion, Linear, or email • Includes next steps + success metrics to watch
Already a client?
Looking for iteration or expansion sprints? Request specific deliverables for your follow-on project.
All follow-on sprints begin with a Mini Foundation Workshop (1 hour) to quickly realign and confirm deliverables.